The Innovative Seller: Keeping Pace in an AI and Customer-Centric World
by: Jake Dunlap (Author)
Publisher:Wiley
Edition:1st
Publication Date: April 9, 2024
Language:English
Print Length:224 pages
ISBN-10:1394180241
ISBN-13:9781394180240
Book Description
Practical and straightforward solutions to everyday sales challengesIn The Innovative Seller: Keeping Pace In An AI and Customer-Centric World, veteran sales leader and trainer Jake Dunlap delivers an expert playbook for sales that offers out-of-the-box and creative answers for the problems and questions that salespeople face every day. Fun and motivational, the book walks you through effective strategies for dealing with common challenges, like LinkedIn prospecting, sales transparency, cold calling, and others. The author has included a comprehensive tactical appendix, so you can easily identify and locate the exact solution you need when you encounter a specific problem. You’ll also find: Proven, grounded, and actionable techniques you can apply immediately to improve your sales performanceInstructive stories and anecdotes drawn from Dunlap’s decades of sales and sales training experienceInsightful discussions of how the typical sales process and model has changed over the years and how to adapt to the new realities of the disciplineAn engaging and eye-opening resource for early- and mid-career sales professionals, as well as business development and customer success practitioners, The Innovative Seller will also prove invaluable to managers and executives at quickly growing companies who seek to optimize their firms’ sales processes and results.
About the Author
Practical and straightforward solutions to everyday sales challengesIn The Innovative Seller: Keeping Pace In An AI and Customer-Centric World, veteran sales leader and trainer Jake Dunlap delivers an expert playbook for sales that offers out-of-the-box and creative answers for the problems and questions that salespeople face every day. Fun and motivational, the book walks you through effective strategies for dealing with common challenges, like LinkedIn prospecting, sales transparency, cold calling, and others. The author has included a comprehensive tactical appendix, so you can easily identify and locate the exact solution you need when you encounter a specific problem. You’ll also find: Proven, grounded, and actionable techniques you can apply immediately to improve your sales performanceInstructive stories and anecdotes drawn from Dunlap’s decades of sales and sales training experienceInsightful discussions of how the typical sales process and model has changed over the years and how to adapt to the new realities of the disciplineAn engaging and eye-opening resource for early- and mid-career sales professionals, as well as business development and customer success practitioners, The Innovative Seller will also prove invaluable to managers and executives at quickly growing companies who seek to optimize their firms’ sales processes and results.
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