admin 发布于 2024-10-07
Debating ‘Homo Academicus’ in Management and Organization: Ontological Assumptions and Practical Implications (Palgrave Debates in Business ...
admin 发布于 2024-10-07
The Sales Skills Book: A Concise Introduction to the Art of Sellingby: Gerald Zankl (Author)Publication Date: 2024/5/2Language: EnglishPrint...
admin 发布于 2024-10-07
Advances in Advertising Research XIV: Harder, Better, Faster, Stronger: Advertising and Communication between Immediacy and Sustainability (...
admin 发布于 2024-10-07
The Roots and Uses of Marketing Knowledge: A Critical Inquiry into the Theory and Practice of Marketingby: Terry Smith (Author)Publisher: Wa...
admin 发布于 2024-10-07
Research Handbook on Brand Co-Creation: Theory, Practice and Ethical Implicationsby: Stefan Markovic (Editor),Richard Gyrd-Jones (Editor),Sy...
admin 发布于 2024-10-07
Principles of Marketingby: John Ericson A. Policarpio (Author)Publisher: Toronto Academic PressPublication Date: 2024/1/10Language: EnglishP...
admin 发布于 2024-10-07
Smashvertising: How to Crush Your Competition with Ads that Buyers Can’t Resist (Cashvertising Series)by: Drew Eric Whitman (Author)Publishe...
admin 发布于 2024-10-07
Precision Retailing: Driving Results with Behavioral Insights and Data Analytics (Behaviorally Informed Organizations)by: Laurette Dubé (Edi...
admin 发布于 2024-10-07
How to Use Customer Data: Navigating GDPR, DPDI and a Future with Marketing AIby: Sachiko Scheuing (Author)Publisher: Kogan PageEdition: 1st...
admin 发布于 2024-10-07
neuroAI: Winning the Minds of Consumers with Neuroscience Powered GenAIby: A. K. Pradeep (Author),Anirudh Acharya(Author),Rajat Chakravarty(...
