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Museum Marketing and Strategy

2015-03-10 分类：计算机与互联网评论(0)

Museum Marketing and Strategy
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Designing Missions, Building Audiences, Generating Revenue and Resources
Author: Kotler, Neil G.; Kotler, Philip; Kotler, Wendy I.
Paperback: 545 pages
Publisher: Jossey-Bass( October 07, 2008 )
ISBN-10: 0787996912

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