MKTG, 10th Edition

MKTG (with MKTG Online, 1 term (6 months) Printed Access Card) (New, Engaging Titles from 4ltr Press)

3 Feb 2016
by Carl McDaniel and Joe Hair
Paperback: 416 pages
Publisher: South-Western College Pub; 10 edition (3 Feb. 2016)
Language: English
ISBN-10: 130563182X
ISBN-13: 9781305631823