Global Media Discourse: A Critical Introduction

Featuring a wide range of exercises, examples, and images, this textbookprovides a practical wayof analyzing the discourses of the global media industries. Building on a comprehensive introduction to the history and theory of global media communication, specific case studies of lifestyle and entertainment media areexplored with examples from films, global women's magazines, Vietnamese news reporting and computer war games. Finally, this book investigates how global media communication is produced, looking at the formats, languages and images used in creating media materials, both globally and in localized forms.
At a time when the media is becoming increasingly global, often with the same films, news and television programmes shown all over the world;Global Media Discourseprovides an accessible, lively introduction into how globalization is changing the language and communicative practices of the media. Integrating a range of approaches, including political economy, discourse analysis and ethnography, this book will be of particular interest to students of media and communication studies, applied linguistics, and (critical) discourse analysis.

Book Description

Hardcover: 200 pages
Publisher: Routledge; 1 edition (16 May 2007)
Language: English
ISBN-10: 0415359457
ISBN-13: 9780415359450
David Machin(Author),Theo Van Leeuwen(Author)