Arts Marketing Insights: The Dynamics of Building and Retaining Performing Arts Audiences

Arts Marketing Insights: The Dynamics of Building and Retaining Performing Arts Audiences
Authors: Bernstein, Joanne Scheff; Kotler, Philip
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Publisher: Wiley(2011/1/19)
Edition: 1
Language: English
ISBN-13: 9780787978440
e-ISBN-13: 9781118046821

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