Multichannel Marketing: Metrics and Methods for On and Offline Success

Multichannel Marketing: Metrics and Methods for On and Offline Success
by: Arikan, Akin; Peppers, Don; Rogers, Martha
Get this book Contact Email: girro@qq.com
Publisher: Wiley(2011/5/4)
Edition: 1
Language: English
ISBN-13: 9780470239599
e-ISBN-13: 9781118059531

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