Innovation Behavior of Older Consumers: An Empirical Analysis of Older and Younger Consumers’ Determinants of Consumer Electronic Products Ownership

Innovation Behavior of Older Consumers: An Empirical Analysis of Older and Younger Consumers’ Determinants of Consumer Electronic Products Ownership
Authors: Tank, Armin

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Publisher: Peter Lang GmbH, Internationaler Verlag der Wissenschaften ( 2014-01-10 )
ISBN-13: 9783631641491
e-ISBN-13: 9783653031805
ISBN-10: 3631641494
QQ: 7450911
Language: English