Identity Shift

Explore the intersection of technology and identity Does technology cause a shift in how we perceive our relationships and ourselves?   To find the answer, global communications leader Alcatel–Lucent commissioned an extensive research study. Subjects crossed geographic, generational, socioeconomic, and cultural boundaries. Hundreds of hours of documented observation and interviews with real people led to the fascinating conclusions in these pages. While technology will never define us, this study reveals how profoundly it influences the way we define ourselves. Coverage includes: The 3–P Model of Identity Presentation: The Mirror Image  Protection: Exposing the Blind Spots  Preference: The (Un)Conscious Filter of (In)Finite Choice  The Universal Laws  The Law of Learned Helplessness: Failure Is the Only Option  The Law of Illusion: Lie to Me  The Law of Recall: Taking It from the Top  Rationalization: Finding Harmony in the Discord  Identity through the Life Stages  Teenage Growing Pains Emerging Adulthood: In Search of the Ideal The “Meet” Market  The Parent Puzzle  The Midlife Rebirth  Who Are We Becoming? Whether your interest lies in sociology, psychology, marketing or technology, Identity Shift examines the impact of living in an age where virtually all of our personal information and interactions with others can be available with the click of a mouse.

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Paperback: 240 pages
Publisher: John Wiley & Sons (25 Nov 2011)
Language: English
ISBN-10: 1118181131
ISBN-13: 9781118181133
Allison Cerra,Christina James (Author)