The Future of E-commerce: Innovations and Developments
by: Grzegorz Chodak (Author)
Publisher:Palgrave Macmillan
Publication Date: 26 April 2024
Language:English
Print Length:346 pages
ISBN-10:3031552245
ISBN-13:9783031552243
Book Description
The e-commerce industry is growing year by year, with the COVID-19 pandemic having greatly accelerated this process. In response to the massive growth, this book analyses future trends in e-commerce, focusing on its importance in some parts of the economy as well key innovations, which include future logistics solutions such as automated delivery robots.The most extensive part of the book is dedicated to exploring virtual reality in e-commerce, where the author presents research on the usage of VR goggles in online stores and discusses the potential advantages and threats. Also covering key topics such as the future of payment methods, AR as an e-commerce enhancement and the direction of its development, as well as AI methods (such as ChatGPT to generate content in an online shop), this book is a key resource for anyone studying e-business.
About the Author
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