Business And Society: Issues And Cases In The Indian Context: 2 (Emerging Issues and Trends in Indian Business and Management)

Business And Society: Issues And Cases In The Indian Context: 2 (Emerging Issues and Trends in Indian Business and Management)
by: Mathew Manimala (Editor),Princy Thomas(Editor),Neetha Mahadev(Editor)&0more
Publication Date: 29 Feb. 2024
Language:English
Print Length:380 pages
ISBN-10:9811286663
ISBN-13:9789811286667
Book Description
There are many theories on why managers do not (as a behavior) or should not (as a value) supplement profit orientation with people-centrism and planet sensitivity. In practice, managers do not supplement profit orientation with considerations for people and the planet unless they have the tools and know how to make that possible. This book seeks to address that by focusing on the normative dimension of organizational development. There are two competing norms for developing an organization: first, as a profit-oriented business enterprise; and second, as a people-centric, planet-sensitive, profit-oriented business or social enterprise. The performance of a business is a concern for all stakeholders. With the growing realization of the importance of indirect stakeholders like the society and the planet, it is increasingly important to raise awareness about the social and environmental responsibilities of businesses and organizations. This book is a must-read for academics, researchers, practitioners and policymakers who are concerned about the triple bottom-line (Planet-People-Profit) performance of businesses, which is critical for their long-term sustainability. It covers topics pertaining to the relationship between business and society, including social entrepreneurship and corporate social responsibility, among others, and draws from real-life case studies on social initiatives.
About the Author