Adobe InDesign: Creative Class for Beginners
Author: by Stephanie Torta (Author), Lauren Saalmuller (Author)
Publisher: Mercury Learning and Information
Publication Date: 2024-03-30
Language: English
Print Length: 352 pages
ISBN-10: 1683926048
ISBN-13: 9781683926047
Book Description
This book explores the world of digital design, tailored for beginners eager to master Adobe InDesign, as well as a valuable resource for experienced users looking to refine their skills. It demystifies the complexities of Adobe InDesign, defining the essential tools and skills through a series of engaging projects and hands-on tutorials. From navigating the interface workspace to customizing it to fit your project, this book lays a solid foundation. Learn the basics of the Adobe InDesign interface, including how to open and create new documents, understand the workspace, and tailor the program to your preferences. Gain practical experience with a variety of projects, such as web/hero banners, social media advertisements, presentation backgrounds, logos, flyers, posters, postcards, book or magazine covers, newsletters, and booklets. Each project builds upon the previous, ensuring a comprehensive understanding of the capabilities of InDesign. The book includes a complete, “Save the Sharks” marketing campaign to apply your skills in a real-world context, with the option to customize content for your own campaigns. Whether you're starting your design career or looking to expand your skill set, this book provides the tools needed to create professional-quality designs with confidence. Explore the rich features of Adobe InDesign and unleash your creative potential! FEATURES:
- Uses step-by-step tutorials and numerous figures that build a strong foundation in Adobe InDesign
- Gain practical experience with a variety of projects, such as web/hero banners, social media advertisements, presentation backgrounds, logos, flyers, posters, postcards, book or magazine covers, newsletters, and booklets
- Includes downloadable companion files with video tutorials, project files, and figures to reinforce learning
- Features tips, notes, and callouts throughout the book, offering additional insights and updates on the latest in Adobe InDesign technology
- Culminates with a "Save the Sharks" marketing campaign to apply your skills in a real-world context, with the option to customize content for your own campaigns
About the Author
Stephanie Torta is a Senior Media Developer and an accomplished graphic designer, videographer, and photographer with over thirty years’ experience including teaching graphic design at Boston University and Emerson College.
Lauren Saalmuller is currently working as the Head of Content Creator for a tech company and has over ten years’ experience in editing and writing for magazines, businesses, and academic institutions.
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