Brand Management: Research, Theory and Practice

Brand Management: Research, Theory and Practice
Authors: Heding, Tilde; Knudtzen, Charlotte F.; Bjerre, Mogens

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Publisher: Taylor and Francis ( 2008-12-19 )
ISBN-13: 9780415443265
e-ISBN-13: 9780203996171
ISBN-10: 0415443261
QQ: 7450911
Edition: 1
Language: English

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